There was a time when days had a rhythm, not dictated by notifications or deadlines, but by the sun, the weather, and the quiet hum of ordinary life.

I still remember being a little girl on my family’s ranch, picking wildflowers with my grandfather while the air was thick with the sound of cows mooing and birds chirping. We’d check cows with my dad in the evenings, bumping along in the old mail jeep as the light turned golden and the pasture felt endless. My mom would be in the kitchen later, rolling cookie dough with me on the counter, flour dusting every corner of the room. Nothing about those days was fancy. But they were full, full in the way modern life rarely allows.

There wasn’t an endless scroll of noise or distraction. Just the sound of wind, the steady rhythm of work, and the small joys that filled the gaps. That kind of living had texture, you could feel it. The smell of fresh hay. The creak of a screen door. The cool weight of linen drying on the line.

Somewhere along the way, we all got faster. Our days filled with screens, and our hands forgot the feel of real things- dough, dirt, thread, ink. We chase convenience and connection, but end up missing the quiet kind of beauty that used to steady us.

And then, something happens when we get older. Maybe it’s wisdom. Maybe it’s memory. But suddenly we start to feel what our bodies and souls have been trying to tell us all along, we were never built to live this fast. We start craving the slower pace again: time in the garden, an afternoon in the kitchen, something real and grounding.

That’s what my work with Indy Mae Designs has always been about- a return to that slower, more intentional way of living. Every towel I hand-print is made to carry a little of that feeling: the simplicity of a quiet morning, the calm of a home filled with warmth and use and care.

They’re more than just towels, they’re small reminders to pause, to make something with your hands, to breathe. To live the way our hearts remember, even if the world has forgotten.

So hang one in your kitchen, pour yourself a cup of coffee, and take a moment to notice how beautiful the simplest parts of your day can still be.

If you would like to browse my collection of slow made tea towels, you can find the collection here. 

With love from the studio,

Whitney